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Real Deal Podcast Episode 5: WeMo’s freezing fountain of youth?

Posted by Ron Sivak | Jul 28, 2016 | The Real Deal | 0 |

In this week’s episode of the Real Deal, we break in our upgraded, sound-proofed, brand new “Batcave” version of Deep Fried Studios situated inside the Container Yard co-working space located on the ground floor of the Marine Street Lofts in Mobile.

A couple of weeks ago on a prior podcast, it was mentioned in our Rumor Mill segment the possibility a cryogenic company landing inside a West Mobile strip mall. Johnny G. was certain there were going to be creepy half alive/half dead “popsicle people” stored somewhere on ice in town.

As rumors would have it, our facts were off the mark. Not cryogenic, but rather a high-tech cryotherapy company is setting up shop locally around WeMo called Mobile Cryotherapy

DEAL: Mention the code “REAL DEAL” or “Ron and Johnny G. sent me” and get $5 off your first Mobile Cryotherapy single visit or $10 off any Warm Up package or higher.

This cutting edge new local healthcare business uses liquid nitrogen (in gas form) to essentially “freeze” your body from the neck down. It is supposed to send your body into “survival” mode that, some experts say, makes you healthier and more attractive.

It has mainly been used recently as rehab for sports injuries (LeBron James endorses it), fitness, every day aches, pains and relief from chronic illness. It also apparently provides surprising health benefits. This week we had a chance to sit down with Samantha “Sam” Bloodworth, co-owner of Mobile Cryotherapy to get down to the facts about this vanguard industry

Also in an extended Rumor Mill segment, we had in studio Mobile’s “better version of Sean Hannity” sitting in as a special guest, dishing out the skinny on the very latest local real estate sizzle; popular host of FM Talk 106.5’s weekly Common Sense Town Hall Radio and commercial broker for locally-owned and operated NAI-Mobile – radio veteran Pete Riehm.

In this “cool” episode we explore:

• How Mobile Cryotherapy came into being only a few months after the idea was seen locally on an episode of Shark Tank

• The decision-making process between going with a franchise or creating a business model from scratch with cutting-edge technology

• The origins of cryotherapy technology and how long it’s been in use. Differences between American and European technologies

• The various health benefits seen when essentially standing nude inside a below-freezing temperature “dry cold” nitrogen chamber

• Proponents of cryotherapy and why it is so popular among professional athletes and Hollywood Movie Stars.

• Anecdotal evidence seen by the podcast host when subjecting himself recently to a cryotherapy session.

• Future growth plans in the local market. Expectations of adoption of high tech therapy by consumers in a mid tier market found in Mobile and Baldwin counties.

Please subscribe, review and rate Real Deal with Ron SIvak in Apple iTunes, Overcast, Stitcher, Google Play Store and any place you get your podcast fix.

For more Real Deal local business info check out lagniappeMobile.com or grab a FREE Lagniappe paper on stands now. Thanks for listening and keep Mobile funky.

(Disclaimer: although frequently used, cryotherapy treatments aren’t for everyone and many results mentioned are anecdotal. As with any health-related programs, please consider consulting with a physician before considering this new – but as of yet FDA unapproved – treatment since it is not covered by standard major medical health insurance).

The Real Deal Podcast is produced in cooperation with Deep Fried Studios.

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About The Author

Ron Sivak

Ron Sivak

Ron Sivak has been the full-time business writer for Lagniappe Weekly since 2012. To date, Sivak handles all relevant local area business and real estate happenings in the Mobile and Baldwin County markets — both large and small — with a focus on job growth, new business development and commercial real estate news. Sivak is also the host of Lagniappe’s “Real Deal with Ron Sivak” business podcast — a local production rolled out in June 2016 in partnership with Deep Fried Studios. The show takes a hard look at significant hyperlocal happenings impacting the South Alabama region. The Real Deal podcast is currently available for download on Apple iTunes, Libsyn, SoundCloud, Player FM and Stitcher Radio, among others. Sivak is an active member of SABEW: Society of American Business Editors and Writers and participates in workshops at SABEW’s national conference annually. His background is deeply entrenched in business, with 18 years of experience in the Business Process Outsourcing (BPO) arena and a background of working for Fortune 500 companies in San Francisco, Atlanta and New Orleans. He is also a University of South Alabama graduate with a B.S. dual degree in Finance and Human Resource Management. Sivak is also the owner of CHS Consulting, a BPO small business services firm and can be reached at [email protected]

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